VavaFloof

Vava Floof was born from the shared vision of sisters Sofia and Lucia Marano — two southern souls with a deep love for style, comfort, and conscious living.What began as a dream to create pieces that feel as good as they look became a brand defined by softness, craftsmanship, and care.

From their family to yours — welcome to VavaFloof, where comfort meets beauty, and every piece feels like home.

At Vava Floof, our mission is to create effortless luxury that feels gentle on you — and on the planet.

We believe comfort, beauty, and sustainability belong together.

Through conscious design and timeless softness, we’re shaping a world where style and care go hand in hand.